Curvitude Boutique is a fashion boutique that provides designer fashion and
accessories for the modern woman with varying style preferences, for various
occasions and body types. Curvitude caters to the full-figured, curvy women that
ranges in sizes 12 to 32 and offers a trendy mix of premium fashion from well-known
and established designers from New York to San Francisco, and new and emerging
designers from Atlanta and Miami.
After serving her country for 20 years in the Army, in the communication field, with
tours in Germany, Kuwait and Iraq Kimberly Beasley decided it was time to retire and
finally pursue her aspiration for business. After careful research and
planning, Curvitude Boutique opened its doors on the first Friday of June 2011, in the
heart of downtown Augusta. It was a no brainer for Kimberly as she saw its potential.
for growth and uniqueness.
In addition to being an entrepreneur, Mrs. Beasley is a wife, mother of 4 children and
a grandmother. She is active in the local community, donating her time to several
organizations such as Downtown Augusta Alliance (Board Director 2011-2012), Links,
INC. Go Red for Women Fashion Show benefit for heart disease (2011-2014) and
Amerigroup Community Baby shower (2013 and wardrobe assistant for several plays
in the Augusta Community under Raisin AJ Productions and founder of Columbia
Couty Health, Fitness and Wellness Expo INC.
Mrs. Beasley is a graduate of Strayer University where she received her bachelor’s
degree in business with an emphasis in Retail Management (2017).  When the
pandemic struck, Mrs. Beasley made the tough decision of closing her boutique to
pursue more e-commerce and started her size inclusive Athletic and Swim line called
Curvitude Athletics. She has had the amazing opportunity of debuting her line on
NYFW 23, Miami Swim Week 23 and NYFW 24. Through tough times Curvitude has
managed to maintain their position as the ‘The One to look at”!! The steadfastness of
Curvitude has also allowed them to launch Thick Thighs Matters as an answer to our
societies lack of diversity in fashion, With 1.1 Million views on her Thick Thighs Matter
reels, she realized this is not just another fashion line but a movement; with plans to
launch THICCON-a plus size conference in 2025 she continues to move the culture
forward to inclusivity never stepping back from a challenge Mrs. Beasley use all of her
life lessons, experiences, successes and failures to propel her and Curvitude to the
next level.